April 16, 2015

We couldn’t be more excited to announce our latest Mother’s Day collaboration with our new friends at Rooted Beauty: A Gift That Empowers Others! This beautiful gift set includes your choice of either our Unity necklace or Sand Dunes bracelet, paired with Rooted Beauty’s Berry Mint and Orange Vanilla lip balms, and an ‘Empower Others’ cloth bag.  

Even better, you can tell your mom this gift has double impact – helping two social enterprises to empower woman across the globe.   


We have loved getting to know the Rooted Beauty team, and were so excited to find their mission aligned closely with ours – to help empower women. It seemed like a natural partnership to form. We asked Lindsey Peterson, Creative Manager, a few questions to help explain a bit more in depth about their products and company purpose. 

1.  How did Rooted Beauty get started?

Growing up, Kim Garrett - Rooted Beauty Founder, had a passion for beauty and skincare products. Taking that passion with her, Kim entered into college where she began to learn more about women's injustices around the world. Not wanting to just talk about making a difference, but rather do something, Kim began to see an opportunity to mix natural skincare with the ability to empower women under the bondage of oppression. Rooted Beauty provides innovative, natural skincare products with the opportunity to empower women around the world to rise above extreme poverty and trafficking. 

2. How do the sales of your lip butters help women escape from poverty and trafficking?

Each Rooted Beauty Lip Butter is linked to a specific woman through our Woman2Woman Project. Setting aside part of the proceeds from each lip butter, we are able to fund a woman's project, giving her vocational training, recovery counseling, and the opportunity for new life! Once a women's project is funded we begin a new project, creating a cycle of ongoing impact. Customers can see the woman that their lip butter flavor helps on our website:

3. What ingredients are your lip butters made from?

Our lip butters are made of all-natural, gluten free ingredients, which can vary slightly based on flavor but include: Butyrospermum Parkii Butter (Shea Butter), Cera Alba (Beeswax), Cocos Nucifera (Coconut) Oil, Olea Europaea (Olive) Fruit Oil, Elaeis Guineensis (Palm) Butter, Honey, and natural fruit extracts

4. What makes you most excited about partnering with Purpose Jewelry this Mother’s Day?

We are so excited to be partnering with Purpose Jewelry for Mother's Day to bring double the impact! Working with a like-minded company is such a joy to be working with and alongside to help give new and sustainable life to as many women around the world as possible! What a better way to help multiple women, while getting healthy, natural skincare and beautifully crafted jewelry! 

We couldn’t be more pumped to introduce the Mother’s Day gift sets. Shop now though, we only have a limited quantity available! 

P.S. To add to the fun, we’re running a GIVEAWAY too! Here’s how it works:                    

-       Purchase a Mother’s Day gift set

-       Post the gift set in the most creative way you can think of on Instagram

-       Tag both @purposejewelry and @rootedbeautyco

-       Use #RootedPurposeMothersDay

-       We’ll randomly choose 1 lucky winner to win a FREE gift set on May 14! 

Alexandra Badie